There's so much to do when you are starting your own business. You'd be amazed at the sheer length of the "things to do" list. Luckily, hardly anyone ever thinks of such things, or there would probably be a lot fewer businesses in the world. As it is, once you realize the extent of the challenge, it's up to you to decide whether you've got the strength, the stamina, and the patience to plow forward. 

It's not as easy as you might think to make such a decision on the spur of the moment. But, once you do, you've got to be in it for the long haul. You'll need to put up an official company website. This is the place on the Web where customers will come to purchase goods and services from your business. This is one essential element that no modern business can afford to do without.

Does It Matter If You Reserve Your Domain Name First Or Last? 

One of the first decisions you will need to make will be pick a name for your website. Is there a perfect time to reserve domain name services? You may already have the perfect name for your business. But are you 100 percent ready to put up an official company website? If all of the details regarding your business aren't completely resolved, it may be a bit premature. If you've got all the details worked out, then it's time to move full speed ahead.

If your business is lacking everything but the domain name to represent it, it's time to start thinking about what you're going to call your new venture. You need to think this over, because you'll have to live with it forever. Make sure it's one that is as "evergreen" as possible. Fashions in children's names change often, and so do trends in business names. Make sure yours is strong enough to last through such fickle mood swings of public opinion.

Make Sure Your Intended Domain Name Is Original And Available 

Once you have made your decision regarding your choice of a domain name, your next order of business will be to see if anyone else has already thought of it. If so, they will most likely have already taken it, trademarked it, and made it their intellectual property. It's now off limits, subject to serious legal action if anyone else is foolish enough to try to swoop in and use it for their own purposes. 

On the other hand, they may be willing you to sell you the rights to the name - for a pretty penny, seeing as how it's suddenly in such demand. You don't need to play this game. Use a domain name search engine to find out if the name you have chosen is taken or freely available. If it's ripe for the plucking, grab it and don't look back. You're now on the road to establishing your presence on the Internet.

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